1. Domain Names

If you use email marketing in your business, or tried to use it and failed, or are someone who is toying with the idea of starting a mailing list, then you should start here. Over the next several weeks and months, I will share with you all the things I have learned about E-mail marketing in the past 6 years, from how to write letters to how to avoid the spam filters.

So check back often or add me as a feed, because you won't want to miss a single post. A note to spammers: This blog won't help you. It is for people who want to do permission-based email campaigns.

Today's lesson: Domain names.

Before you do ANYTHING on the net, you have to have a domain name. I recommend godaddy.com because they are inexpensive and fast to set up. You will want to get several domain names NOW. Use one for the product/service site that matches up with what you are offering, and get a couple for redirect/mail sites. They can really be anything. Avoid a .biz TLD like the plague. (A TLD is Top Level Domain, such as .com or .net.) It is important that you get the domain names NOW, because you won't be able to use them for a while. Like cheap whiskey, a domain name needs to be at least 3 months old before you start using it.

So, go think about some domain names and register them now. Register them for 1 year only! There is not much of a break for registering multiple years, and if the domain name gets trashed, you are stuck with it.

Check back in a couple of days for lesson 2.